JaymeeMandeville
I build brands people can taste, and the rooms where they meet the world.
The old playbook is over. The market is moving faster than ever. People want quality, and the proof behind it. To know what's in the glass, and who made it. The brands that move first own what's next. I help them get there.
Sustainability
Built to last, and sourced like it matters.
Experiential luxury
Rooms and moments people don't forget.
Digital storytelling
Behind the scenes with the makers, any format.
Ways in
The Sensory Lab
My signature experience: a guided tasting that uses all five senses to understand what's in the glass, and what makes people fall for a brand. Built for leadership teams, brand teams, and rooms that deserve better than a name-tag mixer.
Book the Lab →Three brands. Built from the inside.
I don't just advise founders. I am one. Everything below ships to your door, stateside.
Enter the Marketplace →
The Sensory Set
Field notes on beverage, brand-building, and everything the senses touch. Written by someone who's been on both sides of the bar, and owned the P&L.
Jaymee
Mandeville
Twenty years in spirits and hospitality, from every seat at the table. A decade leading field marketing and trade education on the Bacardi portfolio: a 25-plus person team, all 50 states, 700-plus people trained. An earlier life in fashion that still runs the aesthetic. And three brands built from the inside: co-founder of JAS Functional Cocktails and Barrels & Honey, partner at Perennial Spirits. My niche is the makers. Getting behind the scenes with growers, distillers, and bartenders to turn what they know into what the consumer feels.
Tales of the Cocktail Spirited Awards, U.S. East Co-Chair (2024–2026) · Miami Global Spirit Awards Judge · CRT Certified, Tequila · Certified Sommelier · Certificate in Distilling, IBD London · Speaker: Tales of the Cocktail, Life is Beautiful, S.H.E. Summit, Paris Cocktail Spirits
Let's
talk.
Bring me in to lead the brand, build the field program, produce the room, or take the stage. Consulting, production, keynotes, and select board and advisory seats.